One of the coolest things about running a bookstore is the nighttime raids. On any given evening, when the shop is closed and Jack and I head downstairs to our bedroom den, one of us might say, “Oh, I finished my book.” Thus begins a pleasant twenty minutes of discovery.
Jack and I take turns minding the store, so while we each have a really good idea of inventory, things are likely to come in on the other’s watch that we don’t yet know about. Trolling the shelves brings happy surprises. “Oh, I didn’t know we had the latest Sarah Allen!” Or “Hmm, a book about building fake ship docks and air bases during World War II.”
The little gems sit on our shelves waiting for us to traverse a section, not straightening, not searching, just browsing. It is such a pleasure to browse one’s own bookstore. And that “you can’t judge a book by its cover” thing? Hah. Yes you can. You can tell what’s targeting women – hello gorgeous ballgowns or period dresses with the wearer’s head not shown on the cover–and what’s marketed toward lit lite readers, covers edged in a dignified gilt frame, or photos of faraway cities and characters splashed behind a new author’s name.
A gorgeous photo, the judicious use of color, a drawing where a second glance reveals a second meaning: these are guaranteed to make me flip the book and read the blurb. If I’m not hooked by then, I do the random test taught me by a browsing customer years ago. Open to page 123 and read it. If the author’s writing is personally appealing, take the book downstairs. If not, there are 35,ooo more to browse.
I don’t think this would work if we didn’t live here, as we’re too absent-minded to remember to bring the books back once we’ve read them. And of course, if someone wants something, we have to bring it up from the den. I once sold a book Jack was reading from right off the nightstand, removing his bookmark and swearing later I didn’t remember seeing it. (Don’t tell him; he still doesn’t know I did that.)
Yeah, it’s a business. But when the main lights go out, and the relaxed evening hunt for something to read begins, it’s pure hedonistic happiness to live in a bookstore.