Tag Archives: marketing

Money, Money, Money – – –

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Jack gets over the line with time to spare – –

caveat

I’m a real curmudgeon right now! Because we moved house we have also changed banks and that meant carefully checking that all automatic payments got changed over. That proved very difficult as some were obvious but many weren’t! Being paranoid about such things I ran both accounts on the overlap and kept checking the old one in case I’d missed anything.

Lo and behold –

We had a problem in the new house with our thermostat so I googled to find advice which took me to a website called ‘Just Answer’. For just five dollars they would fix the problem. They didn’t fix the problem but what they did do was lock me into a monthly twenty-eight-dollar subscription whether I had any other questions or not!

The only reason I discovered Just Answer’s cunning ruse was because I was checking the old account.

Because I was in that mode I asked Wendy about a medical bill we had for six hundred dollars, so she phoned her insurers and found it was a ‘mistake’.

But there’s more – –

Wendy has been selling stuff on E-Bay and was surprised by her latest bill from them. She checked her account and found that if your item doesn’t sell, they automatically re-list it and charge you for both. Worse still they continue re-listing and charging unless you cancel.

I’m still not convinced I’ve caught everything on our old bank account –

Then there’s Verizon, who sent us bills that included third party services we neither needed nor asked for!

There’s some sneaky folk out there that have probably gotten a big bonus for their sneaky ideas, folks. Caveat emptor.

Sometimes, even when you don’t caveat, you still have to emptor!

 

The Times they are a Changin’

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It’s Thursday so it must be time for Jack’s Wednesday post –

Well – it’s finally really real.

The bookstore is up and listed for sale and the for-sale sign is prominent out front.

It’s kind of strange to have reached this point after much to-ing and fro-ing, debating and soul-searching. Many people have asked us where we are going and are we taking the bookstore somewhere else? Right now we have no idea where we’ll end up but we both feel that it’s time for another chapter in our shared story and an as yet undefined further adventure. We would much prefer to sell to someone who will continue to run it as the ‘the little bookstore that could’, but if it has to go back to a big old house then so be it.

bennett

Part of the decision was about getting back to a simpler and less complicated life in a more manageable sized house. Of course it’s also just that sometimes a voice in your head says “it’s time’.

In the twenty years Wendy and I have been married we have lived in Fife, Scotland, Padiham, England, White Springs, Florida and here in Big Stone Gap. The longest we’ve been anywhere is here in Virginia.

I should admit right away that I absolutely hate moving house. The physical effort, the decisions about what to keep, the legalities around house sale and purchase and all the change of address stuff involved.

However, despite all that, we remain the same people and we don’t abandon friends. Social media can be a real pain but it is an excellent way to stay in touch with folk regardless of where we might physically be.

Some people have asked what will happen to my radio show and I’ve assured them that, through the wonders of the internet there’s no reason it shouldn’t keep on going as long as WETS wants it.

My tours of Scotland will also continue for two more years, although the 2019 one is fully subscribed at the moment.

A final thought – our time running the bookstore has been delightful and we’ve made many good and loyal friends along the way. Whoever takes it over will be part of a supportive community and a town that is now waking up to its true potential. The town council is bringing forward lots of good ideas to take advantage of the wonderful architecture, history and surrounding beautiful mountain countryside. Big Stone Gap is known for its local authors and famous books and the local outdoor drama based on ‘The Trail of the Lonesome Pine’ has gotten a new lease of life. All of this will continue to pull people in and the bookstore has great potential to take advantage of that and go on to build on its reputation as one of the ‘places not to miss’ for the increasing number of visitors.